About Omer Malchin

As founder and CEO of Moxie, a multifaceted marketing and branding firm based in Palo Alto, California, Omer Malchin leverages his extensive expertise to assist clients with a diversified range of creative and administrative promotional endeavors. Overseeing projects that focus on all aspects of product and service branding from campaign development to execution, Omer Malchin extends his services to a wide variety of companies in the consumer goods, food and beverage, entertainment, and high technology sectors, among other industries. Assuming his leadership post at Moxie in 2001, Mr. Malchin oversees a skilled group of graphic and interactive web designers, brand planners, and user experience specialists whose collaborative efforts produce targeted and effective turnkey marketing experiences uniquely crafted to suit specific clients’ needs. Under Omer Malchin’s direction, Moxie has conceptualized and launched a host of successful products including Bethenny Frankel’s Skinnygirl Cocktails and DJ Pauly D’s REMIX Pre-Game Cocktails. Earning honors for its promotional work with SKYY Vodka and advertising work with Notre Dame de Namur, Moxie also played an integral role in branding tech ventures like the online marketplace Oodle, Inc. and BillGuard, a personal finance security service. Mr. Malchin additionally supervised Moxie’s partnership with Shaker, the innovative social networking site that won the prestigious TechCrunch Disrupt Startup Award in 2011. Prior to establishing Moxie, Omer Malchin held top-level executive positions at Contact Networks, Netflix, and Pete’s Brewing Company. He also functioned as Brand Director for the world’s largest premium drinks company, Diageo, where he managed brands such as Baileys Original Irish Cream. Outside of his professional life, Omer Malchin remains actively engaged in the local community through his company, Moxie. He actively encourages employees to give of themselves to charitable organizations through volunteerism. To this end, Mr. Malchin recently mentored his son during a series trips to Haiti on behalf of One Love Advocates, which his son created. Together, they set up a computer program for students in an earthquake-ravaged town where brick and mortar schools had been reduced to rubble. Omer Malchin’s other philanthropic endeavors have benefited the San Francisco Food Bank and the Holocaust Center of Northern California, where he formerly sat on the Board of Directors. A graduate of the Wharton School of the University of Pennsylvania and the University of Tel Aviv, he completed his M.B.A. in Marketing and B.A. in Economics at these respective academic institutions. For more info, check out the Moxie blog or the Moxie website. 

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